Product
Nick McCormack has produced a variety of multimedia and video content for both Herbalife and Herbalife24’s product offerings. The designed strategy covers nutrition education, quick tips, athlete testimonials, live launches and fun recipes that aim to engage Herbalife’s audience across all social media channels.
Exercise Science Series | Herbalife24
Concept: Deliver ongoing series of exercise science topics that are related to specific Herbalife24 product solutions.
Creative Strategy & Producer: Nick McCormack & Dana Ryan
Video & Editing: Campsite Media House
Product Tips and Tricks | Herbalife24
Concept: Deliver ongoing series of questions asked by consumers of Herbalife24’s sports nutrition products
Creative Strategy & Producer: Nick McCormack & Dana Ryan
Video & Editing: In-house Creative Agency / GBS
Product Recipes | Herbalife
Concept: Deliver ongoing series of short form recipe videos using Herbalife and Herbalife24 products in unique ways.
Creative Strategy & Producer: Nick McCormack & Social Team
Video & Editing: In-house Creative Agency / GBS




